The Marketing Game is Rigged — Here’s What You Need To Know

Phillip Stutts
4 min readApr 30, 2021

The marketing game is rigged. That’s a 100% accurate statement.

And it feels like no matter what you do with business, your marketing is always an iffy proposition or a complete bust.

Consider this:

· According to Forbes, consumers see up to 10,000 online/offline ads per day.

· According to Compuware, a single bad experience on a website makes users 88% less likely to revisit the website.

· According to the Bayard Institute, the average eCommerce shopping cart abandonment rate is 68.81%, which accounts for $260 billion in lost orders nationwide.

· According to Mediakix, only 3,000 YouTube influencers have over 1 million subscribers. In comparison, up to 5 million influencers have around 1,000.

If your marketing has seen inconsistent results over the past 5 years, there is a clear reason why….the game is rigged against you.

But what if I told you that a proven, foolproof marketing system to succeed in today’s tumultuous marketplace is right at your fingertips?

The stakes have always been high, but with so much economic disruption in the world, they’re even higher now — and you can feel it.

What if the key to your future marketing success lies in a simple and secret approach that presidents use to get elected and startup companies use to become billion-dollar unicorns? What if you could use this approach to convert customers in half the time, eliminate your financial risk, and secure huge profits?

Now you can.

But first, let me take a step back to give you some context. A few years ago, I lost the biggest client we’d ever landed at my corporate marketing agency,

I screwed up.

The client called out our mistake and then ghosted us. Seriously.

It sucked.

I tell the whole story on Cal Fussman’s podcast HERE

Ultimately, that experience made me think hard about how my marketing agency was growing the ROI for our clients. I literally locked myself in my office and wrote out a question:

“What is the formula we use to get any president elected, and how can I apply that to our corporate clients?”

That set off a wild, years-long journey where we now have a ton of successful and growing clients and a book where I tell this story in full.

The Undefeated Marketing System — How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents,” which became a top 75 best-seller on Amazon last week, is an outlier winning marketing approach, and it’s also an enjoyable read.

You read that right — this book is a very entertaining look at how the modern-day presidential campaigns of George W. Bush, Barack Obama, Donald Trump, and Joe Biden revolutionized the business world by utilizing an innovative 5-step secret formula to win the most powerful office in the world.

(I talk in-depth about how Joe Biden won the 2020 election on Adam Carolla’s podcast — HERE)

And for the first time ever, I will show you how this groundbreaking five-step marketing formula, used by winning presidents and successful billion-dollar companies, will also grow your business.

If you’re a small business owner, entrepreneur, executive, or marketing professional determined to beat the competition in any economic environment; this is a book that will help you un-rig the marketing cabal and set you on a path to undefeated growth.

And I’m offering it today at 66% off at the Amazon Kindle store HERE

But that’s not all!

If you are willing to invest in me and my book, then I will invest those dollars to help others in dire need.

That’s right — if you are still on the fence…I have decided to support your purchase by contributing my first $10,000 in royalties to a local charity focused on rescuing children from sexually and physically abusive homes (

If you know someone who loves a business/marketing book that takes them behind the curtain of presidential campaigns and billion-dollar companies, your next purchase will help a child in need.

One last thing!

This book has nothing to do with left vs. right or partisanship. It’s a book laced with a ton of wild political and corporate marketing stories and how corporate America has utilized this unique system with massive ROI. It is a fascinating read, and I know you will love and learn from it.

Purchase the book (66% off for a limited time) and write a review here (link)

PS — When you become an exclusive subscriber to my “Undefeated: Two Tips” bi-weekly data, business, and marketing blog, you will always get first (AND FREE) access to our consumer data and insider offers before anyone else (i.e., your competition). If you know someone that will benefit from these key insights, forward this to them and encourage them to sign up HERE.

PPS — Throughout my book, you’ll read a lot about the Customer Insights Report and how vital customer data is for building lasting relationships with your customers. I’ve said it before, and I’ll say it again: if you want to be undefeated, your first step is taking a deep dive into your customer or client data. See for yourself just how much customer insights can help your business. Win Big Media, my corporate marketing agency, is offering a free customer data assessment to help you find out how your ideal customers or clients think, feel, and act. We’ll use our patented process to analyze your consumer data. Then we’ll show you how those insights can help you connect with your customers and drive more conversions. You can go to to get started.



Phillip Stutts

Founder/CEO: Win Big Media | Founder: Go Big Media | Repped by Vayner Speakers & Keppler Speakers | Author: “Fire Them Now: The 7 Lies Digital Marketers Sell…”