How to Give the Middle Finger to the Mob

BTW, I wrote an entire chapter on how to deal with a bad press crisis in “Fire Them Now”. I did not anticipate the “new woke world” when I was writing this chapter, and I should have clarified how to deal with controversy. For example: as a business owner or marketer, if you get a bad Yelp review, you must proactively deal with it. You must make it right. Don’t confuse the two scenarios here.

If you or your business encounters the “new woke mob” and you don’t feel like you did anything wrong, follow Kurt Suzuki’s lead. Stand up for what you believe in, and don’t half-heartedly apologize for it.

If you stay true to your authenticity, you will win. I promise you that. Remember, if you give the “new woke mob” an inch, they’ll take a mile — and then they’ll take your job, your business — everything. They won’t stop until someone else diverts their attention, but by then you will be left with nothing.

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Phillip Stutts

Phillip Stutts

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Founder/CEO: Win Big Media | Founder: Go Big Media | Repped by Vayner Speakers & Keppler Speakers | Author: “Fire Them Now: The 7 Lies Digital Marketers Sell…”